The Customer Experience Marketing Promise is Here. Are You Ready?
Brands can now build bonds with consumers faster than ever because they are smart with their content – because they now have enough data to know that you don’t show a mini-van to the guy who’s having a midlife crisis, and they’re using that data to make that guy’s experience better.
The systems of today can optimize the user experience with every visit. This shouldn’t be viewed as Big Brother or creepy, it’s actually the right thing to do if implemented correctly. Helping the user find information they need while guiding them to fully enjoy their user experience is the ultimate digital marketing achievement, right?
Join us for an interactive panel as Delphic Digital’s Management Team discusses the new age of customer experience marketing, the roles user experience design, analytics, and marketing automation play, and customer personalization hits and misses.
Bonus: We'll have chips, guac, and margaritas on deck in honor of Cinco de Mayo!
Speakers
Kevin Hanley
Kevin Hanley has spent the majority of his career leading multi-channel digital marketing strategies…
Kate Dalbey
During her tenure at Delphic, Kate has worn many hats while leading strategy across a variety of…
Andrew Richardson
Andrew has over 10 years experience in analytics and developing data-driven strategies,…
Todd Duchynski
Todd does not run account management, he does not run marketing and he is not our CTO. Todd runs…
Robert Fisher
As Creative Director, Robert’s finely honed observations on consumer behaviour and preferences…