Peter Heacock is founder and creative director of Unpopular Now. Best known for his work on vine, he formed unPOP in 2014 to help brands make sharable content and to help connect them with influencers. unPOP represents over 50 artists and personalities with an audience that reaches over 50 million people across all social platforms. In addition, unPOP is a production company that makes clever, creative content for the people of the Internet. As director, Peter creates hand-made animation, clever humor, and stylish ads for international brands such as: Armani, Budweiser, Target, and Lancome.
"I work with clients to create clever, creative content for the people of the Internet. My favorite subjects are toys, paper, nature, and people. I work with brands to make their products move as well. In the last two years, I’ve worked with Best Buy, Target, Armani, Coke, Verizon, and many others."