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Media

The strategy around technology coverage & promotion. Think: content marketing, digital marketing strategy, social networks.

Track Day Events

  • Media Conference

    This full day conference will touch on a variety of trends, best practices, case studies and more surrounding the wide umbrella that is 'media'. The day will be split into three different sections - The State of Digital, The Evolution of Traditional and The Future of Media. End the event with a Twitter Q&A panel discussion where you can get your questions answered and leave with actionable advice for your personal brand, company, organization, etc.

    Tuesday, May 3, 10:00am–7:00pm

Speakers

  • Lance Bachmann

    Lance Bachmann

    Lance Bachmann is an American entrepreneur who has achieved success as a digital marketer. Lance Bachman is the Founder and President of 1SEO.com Digital Agency, a full service, global digital marketing firm that helps businesses increase their online visibility through search engine optimization

    @1seocom
  • Art Stiefel

    Art Stiefel

    Art Stiefel is the Director of Digital Marketing at Brownstein Group. He is an expert in strategic brand marketing development within the digital space and an award winning brand strategist, creative director and skilled team leader. At Brownstein Group Art heads up the integration of digital marketing

    @artstiefel
  • Peter Heacock

    Peter Heacock

    Peter Heacock is founder and creative director of Unpopular Now. Best known for his work on vine, he formed unPOP in 2014 to help brands make sharable content and to help connect them with influencers. unPOP represents over 50 artists and personalities with an audience that reaches over 50 million

    @peteheacock
  • Amy Lavin

    Amy Lavin

    Amy A. Lavin first joined the Fox School in 2012, as an adjunct professor of Management Information Systems. In 2015, she joined the school as a full time assistant professor. At Fox, Amy has taught multiple sections of Information Systems in Organizations and Data Analytics. Prior to joining the Fox

    @amyalavin
  • Steve Red

    Steve Red

    Steve is an art director by trade, a writer by passion and a strategist by gut. He founded his agency, then called Red Tettemer, now Red Tettemer O’Connell + Partners in 1996 and grew it in the early years by building brands in the entertainment and tech industries, including becoming Comcast’s AOR for

    @redtettemer

Track Presented by

  • CapTech Ventures, Inc

Track Supported by

  • Cashman & Associates
  • Philadelphia University
  • 1SEO

Track Collaborators

  • University of Pennsylvania

Collaboration Powered By

  • University of Pennsylvania